TU Bachelors of Business Study (BBS) 1st Year MGT203 Business Economics Syllabus, Course of Study/Curriculum and Model Questions
Course No.: MGT 203
Full Marks: 100
Nature of the Course: Compulsory
Pass Marks: 35
Lecture hours: 150
This course of Business Economics-I aims to enhance understanding of the microeconomic theories and develop skills of students in using these theories in business decision making.
This course of Business Economics-I consists of the introduction to microeconomics, theory of demand, supply and equilibrium price, elasticity of demand and supply, theory of consumers behavior, theory of production, cost and revenue curves, theory of product pricing and factor pricing.
Unit 1: Introduction LH 5
- Concept of business (managerial) economics
- Relation of business economics with traditional economics
- Meaning, scope, use and limitations of microeconomics
Unit 2: Theory of Demand and Supply and Equilibrium Price LH 20
- Demand function, determinants of demand, movement and shift in demand curve
- Supply function, determinants of supply, movement and shift in supply curve
- Market equilibrium
- Change in equilibrium due to shift in demand curve and supply curve
Unit 3: Elasticity of demand and supply LH 20
- Concept and types of price, income and cross elasticity of demand
- Measurement of price, income and cross elasticity of demand: Total outlay, point and arc method
- Uses of price, income and cross elasticity
- Concept of elasticity of supply
- Measurement of elasticity of supply
Unit 4: Theory of Consumer Behavior LH 20
- Concept of cardinal and ordinal utility analysis
- Cardinal approach: Assumptions, consumer’s equilibrium, criticisms and derivation of demand curve (cardinal approach)
- Ordinal approach: Indifference curve: Concept, properties, marginal rate of substitution, price line and consumer’s equilibrium
- Price effect: Derivation of PCC
- Income effect: Derivation of ICC
- Substitution effect: Hicksian approach
- Decomposition of price effect into income and substitution effect: Hicksian approach
- Derivation of demand curve: (ordinal approach)
Unit 5: Theory of Production LH 16
- Production function: Meaning, long run and short run production function and concept of CobbDouglas production function
- Concept of total product, average and marginal product
- Law of variable proportions
- Isoquant: Meaning and properties
- Marginal rate of technical substitution
- Iso-cost curve
- Optimal combination of inputs
- Laws of return to scale
Unit 6: Cost and Revenue Curves LH 17
a) Concept of cost: Actual cost and opportunity cost, implicit cost and explicit cost, accounting and economic cost, historical cost and replacement cost, separable cost and common cost
- Derivation of short run cost curves
- Reason for the ‘U’ shape of short run average cost curve
- Derivation of long run cost curves
- Relationship between short run and long run AC and MC curve
- Shape of the long run average cost curve: Theoretical reason and empirical evidence
- Concept of economies of scale and economies of scope
- Concept of revenue: Total revenue, average revenue, and marginal revenue. Revenue curves under perfect and imperfect competition
- Relation between average and marginal revenue curves
- Relationship between price elasticity and marginal revenue and total revenue (Numerical exercise)
Unit 7: Theory of Product Pricing LH 30
- Perfect competition: Meaning and characteristic of perfect competition; Pricing under perfect competition: Equilibrium of firm and industry in short run and long run (TR-TC approach and MC-MR approach); Derivation of short run and long run supply curve of a firm and industry
- Monopoly: Meaning and characteristic of monopoly; Pricing under monopoly: Equilibrium of firm in short run and long run (TR-TC approach and MC-MR approach); Price discrimination: Degree of price discrimination and price and output determination under discrimination; Dumping
- Monopolistic competition: Meaning and characteristics of monopolistic competition; Pricing under monopolistic competition: equilibrium of firm in short run and long run; equilibrium of firm under product variation and selling expenses
- Oligopoly: Meaning and characteristic of oligopoly; Pricing under cartel (aiming at joint profit maximization)
Unit 8: Theory of Factor Pricing LH 22
- Pricing of inputs in perfect competition and imperfect competition market
- Rent: Modern theory of rent
- Wages: Marginal productivity theory of wages, Concept of collective bargaining and minimum wages fixation,
- Interest: Loanable fund theory and Liquidity Preference Theory of interest
- Profit: Economic and Business Profit, Dynamic Theory and Innovation Theory of Profit (Numerical exercise)
Salvatore, Dominic. (2009). Principles of Microeconomics. Publish in India Oxford University Press, New Delhi
Pindyck, Robort S. and Daniel, Rubinfield. (2001). Microeconomics. New Delhi: Prentice Hall of India
Mankiw, N. Gregory. (2009). Principles of Microeconomics. Centage Learning India Private Limited, New Delhi (4th edition)
Gilespi, Andrew. (2010). Business Economics: Oxford University Press
Koutsoyianis, A. (1991). Modern Microeconomics. Hongkong: ELBS
Joshi, Shyam. (2012). Business Economics. Kathmandu: Taleju Prakashan
Dwibedi, D.N. (2001). Microeconomic Theory and Application. Tata McGraw-Hill Publishing Company Limited, New Delhi
Ahuja, H.L. (2004). Advance Economic Theory. New Delhi: S. Chand and Company
Gould, J.P. and E.P. Lazer. (2003). Microeconomic Theory. New Delhi: All India Travelers Book Sellers
Browning, E.K. and Browning, J.M. (2001). Microeconomic Theory and Application. New Delhi: Kalyani Publishers
Model Question of BBS First Year- MGT20 Business Economics I
MGT 203: Business Economics – I
BBS 1st Year
Full Marks: 100
Pass Marks: 35
Candidates are required to give their answer in their own words as far as practicable. The figures in the margin indicate full marks.
Attempt All Questions
Brief Questions Answer [2 x 10 = 20]
- Define Micro Economics.
- What is the difference between movement along a demand curve and shirt in demand curve?
- As a result of 5% fall in price of food its demand rises by 12%. Find out price elasticity of demand say whether demand is elastic or inelastic.
- Why indifference curve is convex to the origin?
- Why AR and MR curve is horizontal straight line in perfect competition market?
- Draw the diagram of iso-cost line.
- What is opportunity cost?
- If Qd = 100-20p and Qs = 10 + 40p. Find the equilibrium level of price and output.
- Define transfer earning with an example.
- What is oligopoly market?
Descriptive Answer Questions (attempt any five) [5 x 10 = 50]
- What is price effect? Describe how consumer equilibrium changes due to the changes in the price of a commodity. (3 + 7)
- Explain the uses of microeconomics in making business decision. (10)
- Derive short-run supply curve of a firm and industry under perfect competition. (10)
- Complete the following table and answer the given question. (5 + 5)
From the given table explain the relationship between Average cost and Marginal cost.
- Profit is reward for innovation. Explain (10)
- You are given the following data of total product at different variable factors:
|Units of Variable factors||0||1||2||3||4||5||6||7||8|
- Calculate marginal product and average product from the above information.
- Draw a diagram and show the relationship between total product, average product and marginal product.
Analytical Answer Questions (attempt any two) [2 x 15 = 30]
- What is monopoly? Explain how price and output are determined under monopoly in the long run? (3 + 12)
- What is iso-quant? Explain the various properties of iso-quant. (3 + 12)
- What is price elasticity of demand? Explain and illustrate the measurement of price elasticity of demand with the help of point method. (3 + 12)